Category: Nudge

An Unfair Advantage

December 5, 2019 Natalio Krasnogor Influence, Nudge, Priming

I previous posts I argued that to succeed as a grant writer you must become a good storyteller, discover and structure your arguments effectively and be laser-focused on the one overarching idea that…

The Surest Way To Fail

October 24, 2019 Natalio Krasnogor Failure, Grant Hackers End Game Checklist, Nudge, Planning, Procrastination, Success

I recently failed on a grant application attempt. My team and our collaborators worked very hard on that application, which was -actually- itself a resubmission of a previously unsuccessful one.…

Get Over It!

October 16, 2019 Natalio Krasnogor Influence, Non-sale selling, Nudge, Persuation

While I was doing my PhD, under the supervision of Prof. J.E. Smith at the University of the West of England, I had a hero: Prof. David E. Goldberg (David for short). David was…

What Do You Do For A Living?

October 10, 2019 Natalio Krasnogor Influence, Non-sale selling, Nudge, Persuation

“What do you do for a living?” is the cliché ice-breaker question. If you happen to be an academic, you might respond with some variant of “I teach”, “I lecture at university X”, “I…